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Business Analytics is an interdisciplinary field that combines data analytics, business intelligence, and computer programming. It involves the use of statistical and quantitative analysis to identify patterns and gain insights into business performance, customer behavior, and market trends. Business Analytics is widely used in various industries to develop effective business strategies, improve operational efficiency, and gain a competitive edge in the market.
Interactive Data Corporation (IDC) estimates that Data creation will reach 163 zettabytes by 2025. Big Corporations, Governments, Entrepreneurs and almost everyone else is using Data Science to generate
insights by unearthing patterns and by decoding this data. These insights are helping to improve efficiency and to offer innovative solutions to business problems. Analytics is also leveraged widely to plan election
campaigns and win elections.